Organic vs Sponsored Ads : What’s the Important Difference?
All Reach Is Good Reach Before we go jumping into this really fun topic of sponsored ads, we just want to say that if you’ve started your online presence for your business, whether in social media, email campaigns, or other marketing efforts—you are on the RIGHT...
The Next Level of Your Marketing- Your Branding Package
Introducing our new high level branding package.It’s Time to Step It UP! Marketing can sometimes seem like a daunting task. Google here. Facebook there. Then you have to put together a logo and tap into pools of creativity you haven’t touched since art class in...
Best Business Branding – Better Off Branded
It’s a tune that makes you think of a product. It’s a set of colors that spark a certain air of sentiment. It’s a font and logo that instills that “je ne sais quoi” when you see it. It’s business branding! There is much to master in the art of branding, but starting...
Incredible Social Media Advertising – An Ad Here, An Ad There
How approaching social media advertising, with expert guidance, can transform your business. Tackling The Digital World If we have heard it once, we have heard it a MILLION times—does Facebook work? Can Facebook work for my business? Can any social media help...
Website Design: Bridging the Gap Between Your Business & Its Customers
So, you’ve probably landed here because you’re looking for tips on how to create a valuable online presence for your business. Our team is here to be your partner in checking off your website design goals. Let’s jump in and discuss some of the benefits of updating...
Digital Ad Management – Facebook Ads For Your Business
Our reaction when someone says they’re going to “boost a post…” We get it. You want to be efficient, check items off your ‘to do’ list, and watch the likes, views, and dollar bills flow your way. Digital ad management seems as easy and simple as pressing that "boost"...
Finding Success Through Social Media Marketing
Marketing—it’s the real deal. At Pearl Jade, it’s our bread and butter, our raison d’être. There are a variety of strategies under the marketing umbrella, social media marketing has become paramount in our digital age. If you don’t have a presence on a social...