The Power of Landing Pages

The Power of Landing Pages

The Power of Landing Pages How’d You Land Here? How’d You Land Here? Well, we’ve been working to get you here actually! And even though this might not be a tried and true landing page, like this one, it does help show some of the reasons why landing pages hold so much...
The Rise of Reddit

The Rise of Reddit

The Rise of Reddit If Your Business Isn’t There Yet…It Should Be Reddit, Is That You Baby? Have you done any Google searches lately? We’d bet a pretty penny that you’ve seen some results from Reddit answering your questions. If not, try another search – you’ll see...
Slow Time & Marketing

Slow Time & Marketing

What Happens to Your Marketing During Slow Seasons The importance of staying strong through low points in your industry The Economy, Right? We’re all affected by it. We each find things to love (and hate) about it, but it remains an essential part of any business. Of...
Is It Time for a Brand Refresh?

Is It Time for a Brand Refresh?

Is It Time for a Brand Refresh? A Business Owner’s Guide to Identify When Your Brand Needs Some TLC How’s It Cookin’, Good Lookin? Your business is doing well, and you’ve been at it for a few years now. However, you might start feeling a bit fatigued with how your...
Exploring the World of Marketing Funnels

Exploring the World of Marketing Funnels

Exploring the World of Marketing Funnels The dos and definitely dos of this reliable marketing strategy Let’s start by imagining what a funnel looks like. Think of the one you use to add oil or coolant to your car. Where do things go into that funnel? Right at the...
Questions to Ask Before You Rebrand

Questions to Ask Before You Rebrand

Questions to Ask Before You Rebrand Your Guide to Marketing Must-Haves Why Rebrand? Your brand is the face of your business; it’s the first thing potential clients will notice. A unified, cohesive brand is a key part of nailing that first impression and telling the...
Welcome, Worx & Co! 

Welcome, Worx & Co! 

Welcome, Worx & Co!  As we look forward to our continued growth and expansion, we’ve got some exciting news to share! After years of amazing mentoring and partnership, we are thrilled to announce that Pearl Jade Marketing has acquired Worx & Co, an...
The Power of Retargeted Ads

The Power of Retargeted Ads

The Power of Retargeted Ads   What Is Retargeting? Retargeted ads use tracking technology to target users who have previously visited your website or interacted with your business. The ultimate goal of retargeted ads is to get people to take a desired action. For...